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Brand Consistency
Consistency is absolutely key for brands to become established and remain effective. -
Stand and Deliver – Presentations are Performance
If you forget all else about presentations you should remember this one key thing – a presentation is a performance. -
Strength in Numbers
Bringing your staff on your brand journey is key to ensuring their affinity to the brand and ultimately to the success of the work you put in. -
Brand Guardians
Brand guardians are a great way to ensure your brand is represented in the best possible way, at every opportunity. Brand guardians... assemble -
Whose Brand is it Anyway?
In its original Norse definition, to “brand” was to make a distinction of ownership by burning items with a unique … Continue reading
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He Said/She Said
The importance of client references
The elusive client reference is often coveted as the Holy Grail in B2B Marketing. And with … Continue reading -
8 Tips to Get the Best out of Email Marketing
Email, one of the most valuable marketing tools in your business arsenal…
Originally seen as a cheaper staple of any marketing … Continue reading
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A Beginner’s Guide to Brand
There’s a lot of confusion about what a brand actually is. Is your ‘brand’ the same as your ‘logo’? In … Continue reading
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Social Media in Business
Is there room for social media in business?
General industry practices and even semantics would suggest not. And as more and … Continue reading
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Is your site mobile friendly?
With the continual rise of smartphones and smart devices, the question of “is my website mobile friendly” should be one that … Continue reading
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