Going Virtual
With the UK’s lockdown officially extended, staying in may be becoming something of a pain. Thankfully, we’re experiencing these necessary … Continue reading
Brand trust and authenticity during the pandemic
In the current climate, trust has never been more important.
It’s fair to say that the changes and impositions we’re all … Continue reading
Positivity power in the pandemic
Maintaining positivity while confined to the same four walls in social isolation may sometimes seem impossible. Much of mainstream and … Continue reading
Free Mini Brand Review
Further to our recent post around taking some time to assess your brand positioning, we’re following that up with the … Continue reading
Pausing for thought – Reviewing brand positioning
The coronavirus pandemic is having an impact on every industry in one way or another. Organisations have had to adapt … Continue reading
Whose Brand is it Anyway?
In its original Norse definition, to “brand” was to make a distinction of ownership by burning items with a unique … Continue reading
He Said/She Said
The importance of client references
The elusive client reference is often coveted as the Holy Grail in B2B Marketing. And with … Continue readingBrand Stories
Don’t you just love a good story that entertains and inspires?
Stories can be powerful. Your marketing communications need to be … Continue readingPresentations – 7 Top Tips
Presentations… the word itself probably conjures up certain thoughts as soon as you’ve read it.
Many people may immediately and mistakenly … Continue reading
8 Tips to Get the Best out of Email Marketing
Email, one of the most valuable marketing tools in your business arsenal…
Originally seen as a cheaper staple of any marketing … Continue reading
A Beginner’s Guide to Brand
There’s a lot of confusion about what a brand actually is. Is your ‘brand’ the same as your ‘logo’? In … Continue reading
Social Media in Business
Is there room for social media in business?
General industry practices and even semantics would suggest not. And as more and … Continue reading
- 1
- 2